Lendlife is a fictional app that allows users to experience the life of a host for a 1-week period.

Implemented user research and testing to create a visually appealing and highly functional interface that increased.

Shoppers Drug Mart tasked our team to increase traction for their online pharmaceutical user journey in mobile and web platforms.

As a contributing journalist for Forbes Advisor, I wanted to redesign the Forbes mobile app experience based on research-backed insights.