About me
Hey there, I’m
Monique Danao
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A strategy-focused and detail-oriented product designer and Forbes journalist who specializes in research, content strategy and UX/UI design.

Monique Danao

Product Designer & Forbes Journalist


I’m a detail-oriented and strategy-focused B2B tech journalist and product design student who specializes in research, content strategy andUX/UI design. My vast expertise has allowed me to collaborate with startups and tech companies such as Forbes Advisor, McGaw, Amplitude, Sitepoint, 99Designs,Canva, ReferralCandy, Social Media Today, and Chosen Data.

Experience

  • B2B Saas Journalist  @ Forbes Advisor

    April 2022 — Present
    • Served as a journalist at a global platform dedicated to helping consumers make the best financial choices through unbiased personal financial advice,news, and reviews.    
    • Leveraged industry expertise to produce well-researched and insightful articles, comprehensive guides, and impartial reviews on enterprise-level software, B2B technology, and finance.
    • Optimized articles for SEO that ranked #1 in the SERP and contributed to the organization’s 3x growth in monthly traffic.
  • Design Researcher @ York University

    January 2024 — August 2024
    • As a Master of Arts Design Research student at York University, I researched accessible technologies for Type-2 diabetes management among immigrant patients in Canada under the guidance of Professor Shital Desai—York Research Chair in Accessible Interaction Design at York University.
    • Used qualitative research methods to identify product design implications for diabetes management and presented results at the Diabetes Canada Conference.
  • Design Intern @ Elles & Jake Design

    April 2022 — Present
    • Worked in a Toronto-based studio specializing in visual communication, branding, and design.
    • Developed the brand identity and participated in web design projects for small businesses and companies, including Clear Estate,Taste Canada, Meat & Poultry Canada, Winspace, and Revamped.
  • Content Designer @ Lighthouse Labs

    April 2022 — Present
    • Created 20+ long-form copy and blog posts on web development, data science and cybersecurity to promote boot camp courses which consistently ranked on the first page of Google SERP.
    • Updated older blog posts to ensure accuracy and proofread content to ensure alignment with Lighthouse Labs’ brand and voice.
  • Content Creator @ moniquedanao.com

    August 2016 — August 2022
    • Collaborated with B2B SaaS companies, startups and small businesses such as Fit Small Business, FastCapital 360, Canva, 99Designs, Sitepoint, Amplitude, McGaw, Segment, Chosen Data, SkedSocial, ReferralCandy Singapore and Qollabi
    • Assisted Canva in creating graphic design courses and tutorials which has attracted 10,000 students.
    • Wrote 30+ educational blogposts for Sked Social about social media marketing which has been viewed by 50,000+ visitors.
    • Collaborated with product managers and executives to create e-books, blog posts, and lead magnets for B2B SaaS clients such as Amplitude, McGaw, Improvado, and Segment.
    • Work published on Forbes, Sitepoint, Fast Capital 360, WPMayor, Social Media Today, Business2Community, and South China Morning Post.
  • Journalist @ MustShareNews Singapore

    August 2016 — August 2022
    • Created 800+ articles on current affairs, world news and lifestyle which received 30K+ social shares per month.
    • Pitched, researched, and interviewed sources to create quality news stories ready by more than 100K+ Singaporeans daily.
    • Collaborated with brands like Dyson, Sony, Acer, SHEIN, Nike, and LEGO to create sponsored content.

Testimonials

"Monique has demonstrated strong skills and a deep understanding of graphic design. She played a vital role in supporting the creation of various communication materials, both in print and online media. Her contributions included designing social media posts, brochures, and assisting with key re-branding projects such as logo and brand book updates. I would highly recommend Monique for future roles. Her talent and professionalism will make her a valuable addition to any team."

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Laura Sim
Co-Founder & Creative Director @Elles & Jake Design

"I've sent Monique assignments across a variety of topics and styles, ranging from product reviews to research-heavy blog posts. Each time, she returns a product that requires very little adjustment or editing. Her syntax is clear and easy for readers to understand, and she includes links to her sources in order to ensure accuracy in case there are any questions on that front. She is prompt to respond to feedback and returns high-quality work within requested turnaround times. Thank you Monique!"

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Cassandra Bottorff
Editor @Fortune

"Monique is exceptionally talented when it comes to breaking down complex, dry business concepts and making them easily digestible to the reader. I have seen her tackle a wide range of subjects and she always turns in solid, well-researched work. Additionally, she is always timely in turning in content and a joy to work with and I would not hesitate to recommend her for any firm's content needs."

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Rob Watts
Managing Editor @Forbes Advisor

"Monique helped us write technical marketing blog articles and case studies for MarTech companies. So she wrote B2B SaaS content that's really hard to write, and where the clients are experienced marketers, which is our agency's focus. After we've tried over twenty writers over the last two years, she got on the core writer team of just four. Besides the content writing, she's also professional and reliable about timelines, communication, or pricing."

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Branko Kral
Director of Content @Chosen Data

"Working with Monique was a pleasure. She repeatedly produced high -quality content on a range of web development topics and always delivered in a timely manner. She was receptive to any feedback, or changes I asked her to make and was able to fit in with our workflow to deliver well-written articles which were optimized for search. Monique surpassed my expectations and I would recommend her to anyone looking for a reliable and engaged content writer."

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James Hibbard
Production Editor @Sitepoint

"I asked Monique to write articles on how to use project management tools, for my company's blog. Her level of professionalism, timeliness, and reliability makes her an absolute pleasure to work with. I love that she carefully listens to feedback and our goals, and actively incorporates them into her work. Monique consistently delivers informative, organized, and easy-to-follow articles that our readers love!"

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Maria Sergo
Content Manager & @Unito

"Working with Monique has been great. She creates high quality content pieces quickly, and is able to match your brand's copy and tone very well. Monique was able to produce work that exceeded my expectations, despite giving her a very short brief. I'm looking forward to working with Monique again!"

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David Fallarme
Head of Marketing @ReferralCandy

"Monique is a great writer and lovely to work with. She goes above and beyond with her work, provides expertise in marketing and social media and is a great researcher too. She has worked with Sked Social on a variety of content such as: blog posts, landing pages and ebooks. She is an expert writer and a strong editor with enough SEO expertise for her posts to perform well. She has written around 30 posts for Schedugram so far and her content has been viewed by over 50,000 visitors."

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Dunja Lazic
VP of Marketing @Sked Social
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